Steve Dimakis to judge at Beacon Awards
Strategy is pleased to announce that Group Media Partner, Steve Dimakis, has been chosen to be a judge at this year’s Beacon Awards.
The Beacon Awards is organised by the Commercial Communications Council to recognise the most innovative and effective media campaigns in New Zealand. The focus is on strategy and implementation rather than the creative.
Steve is recognised in the industry for his data-driven approach to media campaigns.
He’s a big believer in using market insights to ensure audiences are precisely targeted with relevant messages at the right place, the right time, and in the right frame of mind along the customer journey.