The fear of failing practical driving tests, fuelled by being unsure of what to expect, has our young drivers paralysed and pass rates in the gutter. Working with a specialist team of directors, videographers, road safety experts, driving instructors, producers, sound technicians and developers we created the world’s first VR driving test experience.

LUX Light Festival is a free public light festival that turns Wellington into a captivating celebration of light, art, technology and design. The largest light festival in New Zealand, LUX showcases a fantastical array of light sculptures that wind their way throughout the Wellington waterfront and Frank Kitts Park.

After engaging with over 50 community driving education providers across New Zealand, ‘Drive Community’ was designed from the single-minded insight that community providers knew their community best, they simply wanted to feel supported with what they were already doing.

When a brand that's been around for more than 100 years needs a refresh, there’s inherently a challenge involved: balance the equity in the current brand with the need to modernise to stay relevant in today and tomorrow’s markets. That’s exactly the situation Strategy Creative was asked to tackle for Naylor Love — one of New Zealand’s largest construction companies >>

Frasers Property are a large scale, environmentally aware property development firm specialising in the residential and commercial sector in Australia. With further developments under way, they saw an opportunity to offer a new service to their new tenants by way of supplying their energy needs with a cheaper, greener and simpler solution than the four major providers.

Keen photographer Simon Apperley spotted a market opportunity: high grade camera lens filters at an affordable price. He came to us in need of a name, brand, packaging design, and fully functional eCommerce website. The challenge was to create a brand that felt established and high-end quality for a global market. Through internal discussions, workshops with Simon >>